I’m Jussi, a designer in Melbourne. I’m on a mission to create something meaningful

I am working on what’s next and exploring a purpose-led digital product company focusing on making a meaningful difference in people’s lives. I am currently refining and validating some early ideas, with a view of building a company with the right people. Read more

Keen to have a chat?  Contact me


A few of the things I have worked on in the past:

Photo of Jussi Pasanen – by Alex Turner
Jussi Pasanen
  • ANZ.com: I led the user experience design in the early days of the website redesign from 2014 onwards and provided design direction later on.
  • Volkside: I was the founder, user experience consultant and product creator from 2009 to 2011. I created the Wirify and Naview concepts back in 2010 and productised them in 2011. Both products are 100% designed and built by me, end to end.
  • Wirify is a bookmarklet that lets you turn any web page into a wireframe in one click. It’s free, easy and fun to use.
  • Naview helps you to design and build navigation prototypes quickly and test the usability of your navigation with users.
  • These two products are still available and regularly used, although they have received few updates in recent years.

This site is not a portfolio. I would love to take you through my work in person.


View tweets

Read more about this minimum viable product diagram from me:


View posts

Here’s one on Medium:

Public talks

Reflections on Payments in Australia (2017)

Wirify – Lessons from a micro internet phenomenon (2011)

Usability testing – Just Do It. Five methods for improving usability in-house (2011)